brand creation

The future of car OWNERSHIP

Oply is changing the way that people live and move, for good.

Oply is a car hire app that puts the joy and independence back into driving. The identity guides customers to their destination, encouraging them to live their lives with Oply. It drives industry behavioural change, giving all the freedoms of car ownership, without owning a car. 

Agency: Landor
Client: Oply
Team: Richard Jones (CD), Chris Moore (SD), Max Brown (Motion)
Role: Concept, Creation, Delivery