Brand CREATION

A BALANCED LIFE
IS A BETTER LIFE

Formerly known as Telenor, Yettel is one of the biggest Telecoms in Eastern Europe.

This brand new brand aims to create a more digitally relevant Telco for the future.
With so many Telecoms competing to retain and gain new customers it isn’t enough
to focus on the gigabytes and megabytes and how reliable a network is - they’re a given.

Born to do things a little differently and to empower its customers, Yettel rather
focuses on understanding its customers and the balance we are all trying
to gain in our daily lives.

WELCOME TO YETTEL TOWN

Using illustrations by Sam Peet, we created Yettel Town, the internal engagement offering for 3000+ employees.
All three Yettel HQs have the illustrations placed within their environmental spaces to immerse the teams in the brand.

YETTEL BUSINESS

Yettel’s Business is elevated in a 3D world using the core brand assets.
Photography heroes the professionals within the Yettel world.

Agency: SomeOne London
Client: PPF
Team: Gary Holt (Founder), Shaun Turnbull (CD)